2023 Double 11 Review

Post published:November 27, 2023
Post category:China Digital Marketing Douyin E-Commerce Growth English JD Global Eng Learn RED Eng social media china Social Media Marketing TMALL Tmall Eng Trend Reports

2023 Double 11 highlights evolving e-commerce trends, platform strategies, and shifts in consumer preferences and live streaming dynamics.

SHEIN: The eCommerce Titan Remodeling the Landscape

Post published:November 22, 2023
Post category:China Digital Marketing China Market Entry E-Commerce Growth English Learn Social Media Marketing Trend Reports

SHEIN surpasses industry giants with innovative fast fashion, dominating global e-commerce through data-driven strategies and customer-centric approaches.

Recap – eTOC 5th Anniversary

Post published:October 17, 2023
Post category:APAC B2B Marketing China Digital Marketing China Market Entry E-Commerce Growth English

eTOC's 5th Anniversary: From E-Commerce to APAC Digital Marketing. Discover our journey and stay informed with our newsletter.

The Rising Power of KOCs, Micro-KOLs and Mid-Tier KOLs in Chinese Influencer Marketing

Post published:July 31, 2023
Post category:B2B Marketing China Digital Marketing China Market Entry E-Commerce Growth English Learn Social Media Marketing Trend Reports

The Rising Power of KOCs, Micro-KOLs and Mid-Tier KOLs in Chinese Influencer Marketing.

All you need to know about 618 festival in 2023

Post published:June 29, 2023
Post category:China Digital Marketing Douyin English Learn TMALL Trend Reports Video Marketing

Explore China's 2023 618 festival, witnessing fierce competition and record-breaking sales.

What is AIGC? Revolutionizing Content Creation with AI technology

Post published:May 31, 2023
Post category:B2B Marketing China Digital Marketing English Learn Social Media Marketing WeChat

The power of Artificial Intelligence-Generated Content (AIGC) and its significance for businesses.

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