The most important e-commerce trends in China in 2024.
Read MoreWe strive for quality.
Workshops
Our interactive continuing education programs and trainings.
![eTOC team](https://ecommercetochina.com/wp-content/uploads/2018/09/Snapseedkl1.jpg)
“Tell me and I forget, teach me and I may remember, involve me and I learn.”
- Benjamin Franklin
Dealing with a new market can be overwhelming at first – especially if it’s a market like China. After all, not only does the digital landscape look completely different, but government regulations also greatly influence entrepreneurial opportunities. On top of that, there are language and cultural differences that are important to understand for a complete picture of the country.
Our consultants have many years of experience in both the European and Asian markets and will provide you with the most important skills for your business through an interdisciplinary exchange with you. The goal is to develop sustainable project plans and concrete implementation plans for your company in a short time.
Discover our workshop offers and contact us directly for individual inquiries. We will gladly adapt the workshop contents to your business needs.
Learn in your preferred format
eTALK Workshops at a glance
China Market Entry
1. Market overview: China digital landscape
2. China's CBEC regulations
3. Logistic overview: Bonded warehouse model
4. Potential (gap) & competitor analysis
China Day
1. Understanding the Eastern mindset
2. Your industry trend insights
3. The Chinese consumer: Consumer Behavior
4.Retail & E-Commerce landscape in China
5. Latest trends in digital marketing
WeChat Marketing
1. Platfrom introduction
2. App structure: front- & backend surface
3. WeChat for companies: Accounts & functionalities
4. WeChat Mini Programs
5. Potential (gap) & competitor analysis
6. WeChat business planning
Baidu Marketing
1. Baidu's digital ecosystem
2. National vs. cross-border regulations
3. Overview: SEO (onsite & offsite optimization)
4. Overview: SEM (advertisement types & strategies)
5. Practical insights: Overseas success cases
6. Strategic planning & budget forecast (1-3 years)
Korea Digital Landscape
1. Introduction to the South Korean e-commerce landscape
2. Learn about the intricacies of social commerce and digital engagement
3. Analyze successful strategies of top-performing competitors
4. Discover innovative e-commerce opportunities and key market gaps
Southeast Asia E-Commerce
1. Evolution and growth of e-commerce in SEA
2. The mechanics of major SEA e-commerce platforms
3. Market analysis and entry strategies
4. Insights into platform-specific details
5. Competitive strategies for innovation and differentiation.
Re-thinking Digital: The Future of Shopping
1. Understanding the stagnation in Western e-commerce and exploring fresh perspectives
2. Generation Z's Influence
3. Insights into China’s unique digital ecosystem and its impact on global shopping trends
4. The experiential and entertainment aspects of shopping in China
Technology-Driven Marketing in China
1. The Role of AI, VR, AR, and the Metaverse
2. Practical examples from China’s use of digital technologies in marketing
3. How technology is enabling more personalized and engaging marketing tactics.
4. Case studies
we love them
what our clients have to say
![Ann Huang](https://ecommercetochina.com/wp-content/uploads/2021/02/Henkel.png)
![Violaine Pan](https://ecommercetochina.com/wp-content/uploads/2021/02/Haley-Davidson.png)
![Tiger Wang](https://ecommercetochina.com/wp-content/uploads/2020/02/250px-MARTELL_Logo.jpg)
![Fabian Schneider](https://ecommercetochina.com/wp-content/uploads/2021/02/Dr.-Wolff-Group.png)
![Badin Durongkapitaya](https://ecommercetochina.com/wp-content/uploads/2021/02/The-premier.png)
![](https://ecommercetochina.com/wp-content/uploads/2021/03/Moonie_new.png)
Moonie Zhu
Managing Director Europe
Request a quotation
Get in touch with us
Your agency for China e-commerce and digital marketing
Latest from our blog
The Growth of Second-Hand Market in China
China's second-hand market is booming, reshaping luxury consumption.
Read MoreOmnichannel Retailing in China: Integrating Online and Offline Experiences
Seamless integration of online and offline shopping for China's modern...
Read MoreRakuten: A Global E-commerce Giant and Gateway to Asian Markets
Rakuten: A global e-commerce giant with a strong focus on...
Read MoreMeet our clients
![Dr. Wolff](https://ecommercetochina.com/wp-content/uploads/2021/02/Dr.-Wolff.png)
![Ivybears](https://ecommercetochina.com/wp-content/uploads/2021/02/Ivybears-1.png)
![Chopard](https://ecommercetochina.com/wp-content/uploads/2021/02/Chopard.png)
![Aplina](https://ecommercetochina.com/wp-content/uploads/2021/04/Aplina.png)
![BABOR](https://ecommercetochina.com/wp-content/uploads/2021/02/BABOR.png)
![Martell reference for eTOC](https://ecommercetochina.com/wp-content/uploads/2020/02/Martell.jpg)
![eTOC Clients Cote&Ciel](https://ecommercetochina.com/wp-content/uploads/2021/06/WechatIMG394.png)
![Harley Reference for eTOC](https://ecommercetochina.com/wp-content/uploads/2020/02/Harley-Davidson.jpg)
![Premier reference for eTOC](https://ecommercetochina.com/wp-content/uploads/2020/02/Premier.jpg)
![Altruist](https://ecommercetochina.com/wp-content/uploads/2021/02/Altruist-1.png)
![Tattoomed](https://ecommercetochina.com/wp-content/uploads/2021/02/Tattoomed-1.png)
![Oticon](https://ecommercetochina.com/wp-content/uploads/2021/02/Oticon-1.png)
![Alpecin](https://ecommercetochina.com/wp-content/uploads/2021/02/Alpecin.png)
![Uvex](https://ecommercetochina.com/wp-content/uploads/2021/04/Uvex.png)
![VieVital](https://ecommercetochina.com/wp-content/uploads/2021/04/VieVital.png)
![Henkel](https://ecommercetochina.com/wp-content/uploads/2021/04/Henkel-1.png)
![eTOC Clients Löwenzahn](https://ecommercetochina.com/wp-content/uploads/2021/06/WechatIMG395.png)
![](https://ecommercetochina.com/wp-content/uploads/2023/02/Our-Clients-pic-2.png)