eTOC @ Beauty Düsseldorf

Webinar:
Unlock The Chinese Beauty Market

Latest data & trends presented by eTOC 

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Unlock The Chinese Beauty Market

The Chinese beauty market is a vibrant and rapidly growing, with a massive consumer base that is both savvy and discerning. From traditional herbal remedies to cutting-edge technology, there is something for everyone in this dynamic and exciting marketplace.

“The Chinese Beauty Market” webinar provides a comprehensive overview of the beauty industry in China, including the latest trends, key players, and market size. The webinar explores the Chinese beauty consumer, including their preferences and behaviors, as well as the success factors of European beauty brands in China.

You will gain valuable insights into how to succeed in the rapidly growing Chinese beauty market. Whether you are an established brand or a newcomer to the Chinese market, this webinar will provide you with the tools and knowledge you need to succeed in this exciting and dynamic market.

  • 14-15:30 pm (CET) on April 27th, 2023
  • Online Seminar
  • English
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Webinar Agenda

  • Overview: The Chinese Beauty Market
  • Trend Watch: The current trends in the Chinese beauty market
  • Target group: How does the Chinese beauty consumer behave?
  • Success factors: What makes European beauty brands successful in the Chinese market?
  • Q&A: Your questions answered by our experts
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Moonie Zhu

Founder & CEO

Meet our speaker

Moonie is a native Chinese who has been living in Germany since 2006.

With more than 15 years of experience in marketing, brand building, strategy development and e-commerce, she is your go-to person for everything related to China e-commerce and digital marketing.

Moonie is not only a successful entrepreneur with numerous awards such as EY Entrepreneurial Winning Woman, Global Bridge German Chinese Young Leader, etc., but also a renowned China expert and keynote speaker.

She has a profound experience with numerous beauty brands, including Beiersdorf, Henkel, BABOR, Weleda and Dr. Wolff Group brands.

Register here

More about eTOC

China E-Commerce & Digital Marketing

China Market Entry

Shape your market entry through e-commerce and digital marketing.

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E-Commerce Growth

Optimize your current e-commerce and digital marketing in China.

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Digital Marketing

Get started with digital marketing through professional lead generation in China.

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Workshops

Learn about Chinese culture and adapt your marketing strategy.

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what our clients have to say

eTOC has extensive knowledge about different industries in China e-commerce market with pragmatic suggestions. Through their comprehensive studies and suggestions, we are able to better define the market potential and shape our strategy. We highly appreciate their professional knowledge and insightful recommendations.
Ann HuangGeneral Manager, Henkel Laundry & Home Care China
Ann Huang
eTOC has been providing excellent e-commerce consulting services to formulate Harley’s strategy and helped the motor company to successfully launch world’s first official online store that sells units. More than a partner!
Violaine PanMarketing Director, Harley Davidson China
Violaine Pan
eTOC successfully managed to launch Martell Tmall Super Brand Day Campaign which was the first integrated campaign that Martell achieved in China e-commerce world. eTOC is not only resourceful and knowledgeable in Tmall, but also strong in digital integration.​
Tiger WangAssociate Brand Director, Martell, Pernod Ricard Group China
Tiger Wang
eTOC has proven to be an effective partner for optimizing our existing ecommerce setup in China, re-think and streamline our approach and support the development of powerful strategies for the respective marketplaces. True China professionals that understand how to translate knowledge into action.
Fabian SchneiderHead of Northeast Asia, Dr. Wolff (Shanghai) Trading Co., Ltd
Fabian Schneider
Premier´s cross-border business to China was enabled by eTOC smoothly. With a very professional consulting team and an end to end solution, we were able to localize and execute our key strategy to enter the China e-commerce market.
Badin DurongkapitayaChina Business Operation Manager, Premier Group
Badin Durongkapitaya


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